Are you looking for ways to improve your Facebook marketing approach? Want to know the key platform trends that are predicted to rise in 2021? The team from Oberlo share their key Facebook trends to look out for in this infographic. Here’s a summary of the key points: Facebook Live back in favor The AR ecosystem on Facebook

Facebook has launched a new website which includes a range of resources and tools designed to help businesses advance their social impact. As explained by Facebook: “We designed our new social good website to help businesses achieve their purpose and change the world. From insights and inspiration to programs and resources, you can use this site to learn

It may not initially seem like an ideal fit, but Facebook is becoming increasingly influential in the car purchase process, and connecting users to relevant deals for their next automotive purchase. Indeed, Facebook reported last year that around half of auto consumers say that recommendations from friends and family are influential when deciding which new brand to buy,

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Want to know all of the benefits of SEO? This list of SEO benefits will blow your mind. You will be thankful you read this. Every business needs to invest in search engine optimization. Search engine optimization is the process of optimizing your website to maximize organic traffic from search engines. The leading search engines

This B2B social media marketing guide is what you need to grow your brand. Social media has always been seen as the playground for B2C companies. While it’s true that many of the top brands leveraging social media operate in the B2C segment (such as Nike, Starbucks, and Applebee’s), it doesn’t mean that B2B companies

The COVID-19 pandemic has impacted every industry and business in some form, ranging from complete shutdowns to massive increases in buying in certain sectors. It’s difficult to grasp the full implications of the global action to restrict the spread of the virus – everywhere you look there’s another impact, and day-by-day, those changes compound and

Facebook has this week launched another new app via its New Product Experimentation – or NPE – team, which is essentially a new version of the Creative Labs development team that Facebook shut down back in 2015. The latest app from the NPE crew is called Hobbi, which is a Pinterest-like app for collecting images of hobbies and interests,

Social media was created to facilitate human connection, to amplify our interactive capability by providing new ways for us to share our lives and experiences, and relate to others around the same. Social media gurus have been preaching along these lines for years – in order to succeed on social platforms, you need to ‘be

Christmas is now only 75 days away, so if you don’t have your holiday campaigns locked in, it’s time to get moving. Indeed, Facebook says that nearly half of US shoppers start shopping for the holidays in November or earlier. If you’re not mapping out your connection strategy, you’re going to start missing out on opportunities very

Last December, TechCrunch reported that Facebook was re-launching its search ads after a five year absence. And this week, access to Facebook’s new search ad option appears to have been significantly expanded, with a range of Facebook advertisers reported that ‘Search’ is now an option within their Ad Placements tools. As you can see in this example, which

‘Snap Chatter’ monthly report, which highlights all the key topics and trends that are seeing significant increases in mention volume among the app’s users. And given Snapchat’s popularity with younger audiences, the Snap Chatter reports can be a great indicator of rising trends in general – the monthly listings include key topics of focus in different

It seems that it’s not only Facebook’s main app that’s putting more focus on private groups – over on Instagram, reverse engineering expert Jane Manchun Wong has uncovered a new ‘Join Chat’ sticker option which would enable Stories viewers to join a private chat group, direct from a Story. As you can see here, the ‘Join Chat’ sticker prompts the user

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